It is our guiding principle to always choose the most sustainable solution, and not compromise – even though this stance forces us to exclude certain options, it opens just as many new doors of opportunities, and inspires us to think creatively. It is also extremely important to us to keep our work as transparent as possible, in terms of both production and processes, enabling the consumer to feel sure that they are not being misled – there is a lot of greenwashing going on in many industries, unfortunately.
In terms of iLoveEcoEssentials, our principles have now led to an ECOCERT certified product series, made up of the best and cleanest ingredients that we could source in collaboration with Madara. We have also spent a great deal of time and effort in ensuring that texture and scent are consistent with the high quality, and feedback from guests in hotels is generally very positive.
Our bottles are manufactured in the UK, by M&H Plastics. The material is recyclable HDPE coated with a soft-touch layer – all of it is recyclable.
Our toothbrushes are FSC certified. FSC (Forest Stewardship Council) is a global, non-profit organization dedicated to the promotion of responsible forest management worldwide.
Our crystal deodorants are SGS certified. SGS is a world-leading certification services enable you to demonstrate that your products, processes, systems or services are compliant with national and international regulations and standards.
Our towels are GOTS certified. The Global Organic Textile Standard (GOTS) is the world’s leading textile processing standard for organic fibers, including ecological and social criteria, backed by independent certification of the entire textile supply chain.