PLASTIC WITH PURPOSE – a commitment to fight plastic pollution

Did you know that 1 million plastic bottles are purchased around the world every minute – and that many of these end up in our precious nature? Thankfully, new initiatives to combat this development are being launched around the globe as we speak; one of them is iLoveEcoEssentials collaboration with PlasticExchange. Inaugurated by Balinese Janur Yasa, the PlasticExchange came to life during the Pandemic, as Janur witnessed with his own eyes the devastating effects it had on both local life and nature.

“Also known as the biggest island clean-up in history”

PlasticExchange taps into some of the world’s hottest topics such as sustainability, environmental issues, and tourism.
That’s why the collaboration with Danish-founded iLoveEcoEssentials is a match made in heaven. Together, they have employed locals during the Pandemic to collect plastic on the Indonesian island of Nusa Lembongan.
All plastic items are then brought to the neighboring island of Java where they are being recycled.

One purchased product = One kilo of plastic collected

The global Pandemic might have slowed down tourism and hospitality, but iLoveEcoEssentials proved that this wasn’t a reason to put activities to sleep. While hotels were closed in 2021, the team – together with PlasticExchange, collected more than 57.082 kilos of plastic waste from the Indonesian Island, creating a better future for both wildlife and humans. All this translates into an important promise for the customers of iLoveEcoEssentials;

“for each purchased product, one kilo of plastic is being collected in nature.”

Hotel customers are given a yearly certificate based on their purchase (e.g., 600 purchased bottles equal 600 kilos of plastic collected in nature etc.); something that truly strengthens their branding and storytelling.
“iLoveEcoEssentials has always – at its core – been about being the change. While Covid was raging and putting an end to tourism, we felt the need to make a difference for this beautiful island – one of many places in the world that are more than usually dependent on the travel industry, and at the same time so challenged by plastic pollution”, says Mia Thielsen who is one of the founders of iLoveEcoEssentials. “By partnering up with PlasticExchange, we wish to make a difference, not only for the environment but also in the hotel industry. For the hotels, this is a unique opportunity to increase their sustainable commitment”, she says.


Short facts:
iLoveEcoEssentials has been pioneering the path of sustainable luxury within the hotel industry since 2016. Read about iLoveEcoEssentials’ story here. 

iLoveEcoEssentials, it's also...


Welcome to the world of iLoveEcoEssentials, a brand that’s redefining the hotel amenities industry with its sustainable, luxurious, and cost-effective products. Ever heard of the Full Circle Benefit? Stick around, and you’ll learn how this concept can revolutionize your hotel business.

Read More »


What do you think of when hearing the words ‘hotel amenities? If your answer is tiny bottles of discount shampoo, dry soap bars and A LOT of waste, we have some great news! Danish-founded pioneers within sustainable skincare and amenities for hotels, iLoveEcoEssentials, is not only producing more environmentally friendly products for the hospitality industry; they’re also making it possible for hotels to embrace sustainability and gain profit on amenities.

Read More »


Developed in Denmark, created in Latvia and distributed worldwide. This is the story of the all-natural beauty brand for hotels, ILoveEcoEssentials; the pinnacle of conscious beauty, and a key player in the international beauty revolution that is currently taking the world by storm.

Read More »
Left Menu Icon